After six years of strong growth, cheap exports online via Temu, Shein and AliExpress have been difficult lately. April, the needle dropped by 10.9% compared to the same 2025 period, with $9,81 billion, marking the 5th consecutive decline, according to the analysis of Trade and Transport Group (Luxbourg), from Chinese Customs Data.

The country used to be very successful with the export method through shipping low-cost products, such as $5, from Chinese factories to global consumers directly.

But the model is under pressure, since U.S. President Donald Trump imposed taxes and ended tax-free privileges with low-value packages from last year. The European Union has even expected to charge 3 euro for low-valued electronic commercial cargo since July 1.

Get out! [Lemo of Shein and Temu photographed on 22/8/220] Image: Reuters](httts

  • Shein and Temu's Lobo take on 22/8/224 Image: Reuters*

Along with that, logistics costs are now skyrocketed due to Middle East conflict. Data and sources of Reuters indicate transport companies such as DHL Express have applied significant fuel fees. The increased fuel prices also reduced the cost of households in the United States and Europe.

Diana Qioo, who sells women's clothes on Temu at Indemn, says the sales decreased slightly after increasing the price of further sales of $2 per product, due to the cost of transportation per side rising an average of $1. "The final weight remains by consumers," she said.

Mr. Judah Levine, the head of the research on Freightos transport platform, forecasts air transport that can continue at high levels, due to the price of aircraft fuels rising and will take time to reduce, even when the Iran conflict is over.

According to the analysis, online exports fell not only to reflect cost pressure but also to indicate that the time of a cheap online boom may have passed. The director of a trading business receiving goods in China argues that cross-border electronic trade platforms are entering the slower growth stage.

In order to adapt, the platforms tended to transfer large amounts of goods to foreign depots and then to domestic services, rather than sending each package directly from China by airway, according to Frederic Horst, Executive Director Trade and Transport Group.

"It is perfectly reasonable to consider the cost of air transport versus product value. With a 300-400 gram coat, plane transport costs can take up to 60% of the price," he said.

Shein is expanding the warehouse system in Europe. Last month, the company opened the third depot at Cannock, near Bangalore (English). Shein and Temu do not comment on cost pressures.

Alibaba spokesman - owner AliExpress, stated that the company still focuses on "consistencing competition prices for consumers and ensuring stable business environments for both sellers and buyers, despite the global transportation costs variable".

Martin Habisreitinger, director of Hellmann Worldwide Logistics (German), warns if the cost continues to remain high or rise, businesses may have to move to another method of transportation or reduce export mass.

Angell An (*insurd Reuters)

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